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Should I advertise?

If you have competitors working to attract your customers, or if you want to consistently grow your sales and make more money, then advertising is a necessity.  The key is to know who your customer is, and why they like to do business with you. Once you know the characteristics of your best customers, you simply need to target your advertising in a way that converts prospective customers with similar characteristics into loyal customers.

It is important to remember that most businesses are simply unable to effectively be all things to all people.  Always keep in mind that when you select a particular advertising vehicle (like our radio station), you are buying an audience.  The goal is to buy the right audience for your business and improve your chances for success.

Advertising is an investment in success!  It keeps your business top-of-mind, gives your business a successful image, attracts new customers, creates store traffic, and encourages repeat business.  Businesses that succeed are usually strong, steady advertisers.

Superior Sounds Radio offers a rich variety of music. Our programming has attracted a global following. The North Shore may be home for us but it’s also a destination for thousands. Associating your business with the diverse program offerings on Superior Sounds Radio shows our listeners that you support the North Shore lifestyle. That resonates with residents and visitors alike. Sponsoring the programming on Superior Sounds Radio is an investment in success!  It keeps your business top-of-mind, gives your business a successful image, attracts new customers, creates store traffic, and encourages repeat business.  Businesses that succeed maintain a consistent association with programming that is popular with listeners.

With Superior Sounds Radio, you can reach your target consumer in their homes, automobiles, office and on their mobile devices as they go about their day. Fill out the following form and one of our account executives will be in touch with you shortly.